After Clicks labeled Afro hair as ‘dry and damaged’, #racismmustfall started trending on social media.

They immediately called Clicks out, resulting in the retail store trending online.

The apology read:

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Beautiful SA ladies rock their ‘damaged’ hair after Clicks' blunder

South African women have taken a stance against racism and they showed off their natural hair. Photo: @KhayeLeehle, @tladineo4, @SmoothScotch.Source: Twitter

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